New Delhi, August 12, 2020: Building on the vision of being the enabler in the budget smartphone segment, itel, the leading smartphone brand has launched itel Vision 1 3GB variant, a successor to its category disruptor smartphone—Vision 1. The device will be available on Flipkart to consumers across India. Designed with premium features like HD+ IPS waterdrop display and a bigger battery, Vision 1 3GB variant is all set to redefine the overall smartphone experience and push the boundaries by being India’s most affordable offering, only at INR 6999.
With the launch of itel Vision 1 (3GB), itel continues to reinstate its 2020 vision to lead the change and power consumers’ ambitions. The Smartphone comes loaded with superior features like 15.46cm (6.088) HD+ IPS Waterdrop with incell technology and 2.5D curved fully laminated display, latest Android™ Pie 9 OS, 4000mAh high capacity battery with AI Power Master, enhanced AI dual camera, dual security features – multifunctional fingerprint sensor and face unlock, 1.6 GHz octa-core processor, Dual Active 4G VoLTE and VoWiFi support and 32GB ROM with a dedicated expandable memory slot of up to 128GB.
Commenting on the launch, Mr Arijeet Talapatra, CEO, TRANSSION India said, “Covid 19 has changed our reliance on technology considerably. In this current pandemic situation, Smartphone usage has witnessed a huge increase, whether it is for education, financial transactions, work or for staying connected with friends and family. itel is driving a fresh wave of technological innovations for Bharat and today’s launch of Vision 1 3GB will be a game-changer in the industry. itel Vision 1 (3GB) is the perfect choice for consumers who would like to purchase a phone which is not only packed with cutting edge magical features like HD Waterdrop display, bigger battery and fingerprint sensor but also comes in sub 7K budget segment. As a testament to our relentless efforts and to provide unparalleled smartphone experience to the millennials PAN India, the new variant will empower the masses being the industry disruptor under this 7K segment”.
Mr. Aditya Soni, Senior Director, Smartphones, Flipkart said,“At Flipkart, our focus has always been to democratize smartphone technology in India. The latest launch by itel strengthens our budget smartphone range and is a testament to our vision.”
itel Vision 1 3GB variant will go on sale across India starting 18th August 2020 from 12 noon onwards with EMI facility.
| Specifications – itel Vision 1 | |
| Display Resolution | 15.46cm (6.088) HD + IPS Waterdrop Display with 500 nits Brighter Screen (19:5:9 aspect ratio) |
| Screen to Body Ratio | 88% |
| Memory | 3GB RAM + 32GB ROM |
| Rear Camera | 8MP + 0.08MP with flash light |
| Front Camera | 5MP Big Pixel (1.4µm) with AI Beauty Mode |
| Resolution | 1560×720 pixels |
| Face Unlock | Yes (0.2sec fast face unlock) |
| Fingerprint sensor | Yes (0.2 sec) |
| Size and Thickness | 155.3*73.5* 8.5mm |
| Battery | 4000mAh(non-removable) High Capacity with AI Power Master |
| Charger | 5V 1A |
| Processor | 1.6 GHz Octa Core |
| OS Version | Android Pie 9.0 |
| Chipset | SC9863A |
| Network | VoLTE/ViLTE /VoWiFi |
| 4G Bands | B1/3/5/8/40/41 |
| Weight | 169gm |
| Language Support | English, Hindi, Marathi, Punjabi, Bengali, Tamil, Telugu, Kannada, Gujarati, Urdu, Nepali |
| Colors (Gradation Color) | Gradation Blue, Gradation Green |
| Price | INR 6999 |
Unfold the tech superiority with magical features and affordability
Designed to offer a perfect amalgamation of premium design and magical features to the millennials of tier 2 and below markets, itel Vision 1 3GB variant comes with a sleek 8.5 mm design, 500 nits brighter screen for higher transmittance with decent glow in any lightning condition. The new variant is adorned with 19:5:9 aspect ratio and 1560*720 resolution for immersive viewing experience.
The smartphone comes equipped with 8MP + 0.08MP AI dual rear camera with flashlight and various camera modes such as AI beauty mode, portrait mode, HDR, short video formats, AR filters and stickers, automatic adjustments of the camera effects, capturing sharper objects with greater details—all capped with premium looks and classy in-hand feel. It features a shiny gradient dual tone back colour finish and is available in Gradation blue and Gradation green.
A sneak peek into the box
The phone comes with an adapter, USB cable, user manual and a warranty card.
About itel:
Established in 2007, itel, TRANSSION Holdings entry level brand, is a reliable mobile phone brand for everyone. Adopting “Join Enjoy” as its brand philosophy, itel’s mission is to provide budget-friendly mobile communications technology to everyone. It democratizes technology by giving entry to technology and connectedness to consumers without prior access to it, allowing them to get closer and benefit from their social connections. After more than 10 years’ development, itel has expanded its presence in around 40 emerging markets globally and has established its leadership in both Smartphones and feature phones in the segment it operates. For more information, please visit: http://www.itel-mobile.com/itel/
For any media query:
Joyeeta Mitra
joyeeta.mitra@transsion.com