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New Delhi, 23rd August 2023: In an era where style meets innovation, itel, a leading brand in the technology industry, is strengthening its smartwatch portfolio with the launch of Icon. This masterpiece marries classic design with cutting-edge technology, boasting a striking 1.38-inch large spherical HD screen and Bluetooth calling. It features a comprehensive health suite, including a heart rate monitor
and 100 sports modes, along with over 100 customized watch faces for personalization. With music and camera control, an AI Voice assistant, smart notifications, and an impressive 12-day standby time, the Icon sets a new standard for what a smartwatch can be all at INR 1599.
Commenting on the launch, CEO, itel India, Mr. Arijeet Talapatra, said, “We are thrilled to unveil our latest smartwatch in a market that’s not only growing but thriving. India’s remarkable 121% year-on-year growth in smartwatch shipments in Q1 2023 underscores the increasing demand for these devices in our country. With Icon, we aim to capture the hearts of Indian consumers and further solidify our position as a frontrunner in the smartwatch industry. We look forward to contributing to India’s status as the biggest market for smartwatches and continuing our journey of innovation and excellence in wearable technology.”

The Icon isn’t just a gadget; it’s a statement piece. It’s the perfect accessory for those who demand both elegance and functionality. Bluetooth Calling and Quick Reply let you make and receive calls directly from your wrist with lightning speed. Monitor your well-being with precision using the Health Suite, including a Heart Rate Monitor and a vast array of 100 Sports Modes. Customization is at your fingertips with over 100 watch faces to match your mood and style effortlessly. Enjoy control over your music playback and camera remotely with Music & Camera Control, and get assistance and information at your command with the integrated AI Voice Assistant. Smart Notifications keep you informed without the need to reach for your phone.

With a long-lasting 250mAh battery offering up to 12 days of standby time and IP68 Water Resistance, you can confidently wear the Icon in any environment. Elevate your lifestyle with this smartwatch, whether you’re a fashion-forward trendsetter or a tech-savvy enthusiast. Experience the future on your wrist with the icon—wide vision, always in style. The Icon is now available at select retailer stores, so join
the revolution in wearable technology today.

Display1.38 IPS
Resolution240*240
Brightness550 nits
Battery250mAh
Battery time(Standby) 12 Days
BT Version5.3
IP RatingIP68
Sport Modes100
Watch Faces100+
Health FeaturesSpO2, HR, Sleep
BT CallingYes

About itel:
Established over 10 years, itel is a reliable smart life brand for everyone. Adopting “Enjoy Better Life” as its brand philosophy, itel’s mission is to provide budget-friendly consumer electronic products to everyone. It democratizes technology by giving entry to technology and connectedness to consumers without prior access to it. After more than 10 years’ development, itel has expanded its presence in more than 50 emerging markets globally. itel has a product portfolio of smartphones, TV, accessories, electrics, speakers, home appliances and laptop products and in 2021, it ranked No.1 Global Smartphone brand under $75 and No.1 feature phone brand.

For more information, please visit:
Website: www.itel-india.com | Facebook: itelmobileindia |Instagram: itel_india | Twitter: itel_india
For any media query:
Joyeeta Mitra – joyeeta.mitra@transsion.com
Ravindra Samant | + 91 9711018686 – gargi.mallick@adfactorspr.com